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https://www.fastcompany.com/90284955/pump-up-the-volume-podcast-apps-keep-pushing-toward-the-money
The focus on listener metrics and ad delivery means that most podcasting companies haven’t delved deeply into other possible forms of revenue. This is partly because the firms generating the ...
https://www.forbes.com/sites/forbesagencycouncil/2017/12/01/the-podcast-ad-playbook-baked-in-versus-dynamic-insertion-ads-explained/
Dec 01, 2017 · To illustrate this point, our company, a buyer of both baked-in and dynamically inserted ads in podcast media, examined the 2017 performance trends …Author: Kurt Kaufer
https://www.forbes.com/sites/forbesagencycouncil/2017/09/22/special-delivery-crafting-the-perfect-podcast-ad/
Sep 22, 2017 · Special Delivery: Crafting The Perfect Podcast Ad . ... Creating the “perfect” ad in podcasting can be a complicated mix of art and science. The art aspect consists of the podcast host’s ...Author: Forbes Agency Council
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